The teaser for BLACKPINK and their new single JUMP introduces an intense cinematic style with comic-inspired visuals and dynamic energy. Directed by Dave Meyers, the video highlights the group’s evolving identity and builds anticipation for a world tour spanning 16 cities. He uses JUMP not just as a song but as a powerful launchpad for global artistic impact.
BLACKPINK’s Heroic Teaser Captivates with Epic Visuals
BLACKPINK recently unveiled the teaser for their new single “JUMP,” and the video instantly created a wave of excitement across fan communities. The teaser opens with a high-impact sequence that feels more like a Hollywood action film than a K-pop video. BLACKPINK members appear darting through skyscrapers, their dynamic motion captured in a style that recalls graphic novels or classic comic book covers. The bold visual tone and the sheer scale of the teaser immediately set it apart, offering just a glimpse of the group’s commanding presence and creative ambition.
Iconic Direction by Dave Meyers Elevates the Video
Acclaimed director Dave Meyers brings his signature style to BLACKPINK’s new teaser, elevating its emotional and artistic impact with remarkable finesse. His use of sweeping camera work and stylized motion helps each BLACKPINK member shine in distinct yet cohesive ways. As ROSÉ, JENNIE, JISOO, and LISA appear in sequence across massive LED billboards, the tension continues to build until the teaser’s striking final moment—a mural backdrop where they strike confident, unforgettable poses. This teaser doesn’t just tease the song; it tells a fast-moving visual story.
The teaser hints at BLACKPINK’s evolving identity through the world of JUMP
From the beginning, BLACKPINK’s team made it clear that “JUMP” would unveil a new side of the group. This includes visual, sonic, and conceptual changes. That statement alone built a wave of anticipation. Once the teaser dropped, fans quickly noticed visual clues about BLACKPINK’s changing direction. Many praised the teaser’s layered visuals and intensity. They saw these as signals of deeper storytelling and reinvention. The group’s signature style is still present, but the teaser suggests new creative territory. This new direction demands attention and speculation.
BLACKPINK gave fans their first taste of JUMP at the Goyang concert
Before the official release, BLACKPINK premiered “JUMP” during their July 5–6 concert in Goyang, the very city where their world tour began. Fans in the arena immediately responded to the song’s infectious beat, sharp choreography, and high-energy performance. Online, clips from the stage performance went viral, with global fans praising the track’s addictive hook and bold production. Even without a digital release, “JUMP” had already started generating global buzz and strong word-of-mouth, solidifying itself as a potential anthem before its formal debut.
BLACKPINK launches JUMP as the gateway to a high-stakes global tour
“JUMP” isn’t just a comeback single. It marks the starting point of BLACKPINK’s most ambitious world tour to date, covering 16 cities and 31 concerts. The tour includes stops in Los Angeles, Paris, London, Tokyo, and more. The group will bring their music to stadiums filled with fans from every corner of the globe. The tour aims to show their growth not only through new songs but also through upgraded stage design and individual performances. “JUMP” sets the emotional and thematic tone for what promises to be an unforgettable tour.
Fans welcomed the JUMP teaser with humor, passion, and sky-high expectations
On the Korean forum theqoo, the teaser for “JUMP” generated thousands of reactions, ranging from witty jokes to serious praise for production quality. Many users joked that “fans are already jumping.” Others said they couldn’t wait to hear the high-resolution version of the track. Anticipation grew even stronger thanks to Dave Meyers’s involvement. Many fans predicted a polished and top-tier final music video. After their solo activities, each member of BLACKPINK seems to carry more presence than ever. The only question left is whether “JUMP” can deliver on this overwhelming momentum.
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After years of waiting, Blackpink has finally resurfaced.