ILLIT gained international recognition at the ACC Tokyo Creativity Awards, earning Gold and Bronze for their innovative brand films. The group showcased creativity that connects music and visual storytelling on a global level. Their success highlights ILLIT’s artistic identity and growing presence in the world’s creative scene.
ILLIT Triumphs at ACC Tokyo Creativity Awards with Dual Wins
ILLIT has taken another major step in global recognition by earning two awards at the 2025 ACC Tokyo Creativity Awards, one of Japan’s most respected creative honors. The group’s artistic vision captured the spotlight as their brand films for the second mini-album I’LL LIKE YOU and the third mini-album bomb claimed the Gold and Bronze Awards in the Film Craft category. Belift Lab, under HYBE Music Group, announced the news on October 20, highlighting ILLIT’s expanding influence as a creative powerhouse blending music and visual art.
Prestige and Legacy of the ACC Tokyo Creativity Awards
Now celebrating its 65th year, the ACC Tokyo Creativity Awards is regarded as Japan’s equivalent to the Cannes Lions. The festival honors innovation and excellence across advertising, media, design, and PR, setting the benchmark for creative expression in Japan. Winning at this event signals not only artistic achievement but also influence in the broader creative industry across Asia.
ILLIT Finds Visionary Meaning through ACC Tokyo Creativity Awards
The Gold Award for the I’LL LIKE YOU brand film reflected ILLIT’s journey of persistence and confidence. It combined cinematic visuals that crossed reality and fantasy, delivering the group’s message: they will keep walking their own path. When released, the film struck a chord with fans worldwide, reinforcing ILLIT’s strong identity and creative independence. Its storytelling showed not just the charm of a young group, but the depth of artists determined to shape their narrative.
ILLIT Shows Inner Strength at ACC Tokyo Creativity Awards
The bomb brand film, which also served as the little monster music video, earned the Bronze Award for its artistry and emotional resonance. The project reimagined the classic magical girl concept through exquisite production design, delicate miniature sets, and a rich color palette. It conveyed a powerful message about awakening the magic within and moving forward with courage. Fans and critics alike praised its emotional sincerity and sophisticated visuals.
Global Momentum Builds after ACC Tokyo Creativity Awards
ILLIT’s creative journey did not end in Tokyo. The same bomb brand film earned a Silver Award in the Production Design category at Germany’s 2025 Ciclope Awards. This recognition affirmed the group’s artistic credibility beyond Asia. ILLIT continues to expand their creative presence across global stages, showcasing how a K-pop group can evolve into a multimedia storytelling brand that seamlessly merges sound and image.
ILLIT Prepares for Comeback and Fan Celebration
As ILLIT’s artistic success gains attention, the group is preparing for a busy comeback season. They will release a new album in November and host the 2025 ILLIT GLITTER DAY ENCORE fan concert on November 8 and 9 at Seoul Olympic Park. Their previous GLITTER DAY events in Korea and Japan sold out immediately, and this encore show is expected to continue that momentum. Fans are eager to see how ILLIT’s creative growth will shape their next chapter.
Community Shifts as ILLIT Earns New Respect
Reactions on the Korean online community theqoo reflected a notable change in tone. Many users congratulated ILLIT for their dedication and achievements in Japan, praising their experience in brand film production. Some also recalled that when the Gold-winning film was made, ILLIT faced one of their toughest moments. At that time, they endured plagiarism allegations from NewJeans’ side. Back then, the community had been critical of ILLIT, yet even former critics are now offering congratulations. Although the number of positive comments remains small compared to the hundreds of harsh remarks in the past, the sentiment has undeniably shifted. The girl group is finally gaining the respect they have long worked for. Their persistence and artistry are now transforming perception over time.

ILLIT won the Gold and Bronze Awards in the Film Craft category for their creative brand films I’LL LIKE YOU and bomb, marking a major global achievement.
Thank you so much for reading this post! I’d love to hear your thoughts, so feel free to share them in the comments!