Jin received little support when promotion for his solo tour was nearly absent just days before the first concert. Fans expressed anger over years of neglect, repeated mistakes, and unfair treatment surrounding his solo releases. Online communities responded with mixed reactions, deepening the divide within the BTS fandom.
Lack of promotion undermines Jin as solo tour begins
Jin’s first solo concert tour is only days away, yet HYBE and BigHit have barely mentioned it on official platforms. Fans expected enthusiastic promotion for an artist returning after military service, but instead they found silence and neglect. The ‘#RUNSEOKJIN_EP.TOUR’ kicks off on June 28–29 in Goyang, then continues through Chiba, Osaka, Anaheim, Dallas, Tampa, Newark, London, and Amsterdam. It includes 18 performances across nine major cities, but the label hasn’t acknowledged this schedule in any meaningful way.
Instead, HYBE posted a promotional notice for a five-year-old BTS online concert screening, scheduled for the same date as Jin’s Japan show. Fans felt insulted by this prioritization and grew even more frustrated when the Goyang LIVE PLAY—meant to screen the concert in real-time at Jamsil Stadium—was completely omitted from their social media. Despite being a key event tied to Jin’s solo tour, it received no attention from the agency, fueling further disappointment.
Promotion failure continues to isolate Jin from BTS milestones
HYBE’s failure to acknowledge Jin isn’t limited to promotions—it extends into emotional milestones for BTS as a group. On June 13, to mark BTS’s 12th debut anniversary, the agency released a tribute video featuring every member except Jin. This absence didn’t go unnoticed. Fans, while acknowledging that mistakes happen, pointed out that Jin has consistently been overlooked in group content. They argued this isn’t a one-time slip but a repetitive pattern that’s been developing over the years. The concern isn’t just emotional—it reflects deeper questions about how equally the company supports each artist. Fans say it’s hard to ignore that other members haven’t experienced the same degree of exclusion. While the fandom has tolerated isolated mistakes, the persistent disregard for Jin has led to growing distrust toward the agency’s internal priorities and fairness.
Repeated distribution failures continue to hurt Jin’s solo releases
Jin’s solo career has suffered not just from lack of promotion but also from repeated logistical issues with his releases. His 2022 debut single ‘The Astronaut’ had a notably short nine-day pre-order window, unusual by K-pop standards. Even more frustrating was the album’s late arrival to buyers—some fans waited weeks after ordering, which severely hurt first-week sales. In K-pop, early sales matter significantly, so this delay led to major setbacks. The same problems continued with his 2024 mini album ‘HAPPY,’ which many fans couldn’t even purchase. Major American retailers like Target and Walmart either never stocked it or automatically canceled orders without explanation.
As a result, fans couldn’t help but feel their artist was being set up to fail. When Jin released his second mini album ‘Echo’ in May 2025, UK shipping was delayed by a full week after the official launch. In the U.S., fans again saw their orders suddenly canceled. Even the digital version of ‘Echo’ became unavailable within weeks of release, marked as “sold out” on official sites. That’s not a physical stock issue—it signals an alarming level of mismanagement that leaves fans unable to support their artist.
Fan frustration grows as promotion fails to support Jin
These repeated setbacks have left fans feeling more than disappointed—they now fear this pattern reflects a long-term neglect by HYBE. As frustrations mounted, some fans began raising concerns publicly in hopes of pressuring the company to act. However, in Korean online communities like theqoo, reactions were mixed. Some users responded with sarcasm, asking why ARMYs were “always angry” and accusing fans of different members of taking turns complaining. Others argued that internal fandom issues should stay private, warning that public exposure only invites criticism from the general public. They insisted most people outside the fandom don’t care about idol industry dynamics, and sharing grievances openly only weakens the group’s image.
Still, Jin’s fans pushed back, pointing out that his concert was less than a week away with almost no visible support from the agency. Many also noted that while HYBE’s support varies by member from time to time, the inconsistency fuels division among fans. When one member is neglected, their fans feel defensive and frustrated. Meanwhile, fans of members receiving more attention sometimes dismiss the issue, claiming their artist “earned it” through skill or popularity. This recurring pattern is slowly fracturing the once-unified BTS fandom. What should be a time of celebration for Jin’s solo achievements is now marred by controversy, inequality, and distrust.
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Ugh, Jin’s concert is less than a week away and the promotion feels so lacking, I’m worried! Anyway, so hyped I finally get to see Jin this time!