LISA captured the spotlight at the MTV VMA with her hit Born Again in a highly competitive category. The win highlighted her global influence and Southeast Asian fanbase’s remarkable streaming power. Fans celebrated the award as a symbol of dedication, cultural impact, and BLACKPINK’s continued rise on the world stage.
LISA Captures Spotlight at the MTV VMA
BLACKPINK member LISA claimed the spotlight at the 2025 MTV Video Music Awards on September 8 at UBS Arena in New York. She took home the coveted “Best K-Pop” award with her track Born Again, a bold collaboration with Doja Cat and Ray. The win adds another defining chapter to her solo career, showing her unstoppable rise in the global pop arena.
LISA Delivers Heartfelt Video Message
Unable to attend in person, LISA addressed the audience with a warm, carefully recorded video. “I feel incredibly honored to receive this award,” she said, thanking Doja Cat, Ray, her production crew, and her label team. Then she turned to her fans. “I could not have done this without you,” she added, tracing a hand heart that lit up the screen. The moment felt intimate, almost like a personal conversation with millions watching.
A Fierce Best K-Pop Lineup
The “Best K-Pop” category brought together some of the year’s most prominent acts. ROSÉ entered with Toxic Till the End, JENNIE with like JENNIE, and JISOO with Earthquake. Beyond BLACKPINK, aespa’s Whiplash, BTS Jimin’s Who, and Stray Kids’ Chik Chik Boom rounded out a fiercely competitive field. The mix reflected K-pop’s evolving landscape and its increasingly diverse sonic identity.
Fans Celebrate LISA and the MTV VMA Win
Once news of LISA’s victory hit Korean community boards, messages of celebration flooded in. Excitement doubled when fans learned ROSÉ also earned “Song of the Year.” Many credited LISA’s global magnetism, especially her deep connection with Southeast Asian fans whose YouTube streaming power has been nothing short of staggering. Supporters argued that this momentum helped push BLACKPINK into the global spotlight. For them, this trophy wasn’t just a solo triumph—it was proof of years of dedication, cultural impact, and the unshakable loyalty driving her music forward.

LISA earned the award with Born Again, supported by her worldwide fanbase and strong streaming numbers, especially from Southeast Asia.
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Honestly I was thinking this time jisoo or Jennie will won this award but nooo !! Lisa made it again proud of her !!