Pookie became the unexpected force behind a chart reversal that elevated FIFTY FIFTY beyond their earlier image. Chanelle Moon’s boy group-style dance challenge went viral, drawing attention to the song across social media and streaming platforms. The success helped reshape the group’s musical identity and strengthened fan engagement.
Pookie Sparked a Chart Reversal That Surprised Everyone
FIFTY FIFTY’s track Pookie achieved an unexpected chart reversal nearly two months after its original release on April 29. By the morning of June 30, the song had climbed to 51st place on Melon’s Top 100 chart, having first entered the chart just a week earlier on June 23. It steadily rose from the 90s to the 50s within days, and its momentum soon spread to other major music platforms including Genie, YouTube Music, Flo, Vibe, and Bugs. Fans were caught off guard by this resurgence, but welcomed the renewed attention with excitement and support.
Chanelle Moon’s Boy Group Challenge Gave Pookie New Life
The driving force behind Pookie’s sudden rise was Chanelle Moon’s boy group-style dance challenge, which unexpectedly went viral online. During a promotional appearance on Show Champion in May, a fan asked Chanelle to perform a male idol version of the song, and she enthusiastically agreed. Known for her bright and playful image, Chanelle surprised fans by delivering a charismatic and sharp performance, filled with controlled movements, subtle expressions, and a confident smirk. The performance was widely shared on short-form video platforms, and the stark contrast to her usual style helped generate a surge of interest across social media and fan communities.
Pookie Became the Center of Chart Reversal Through Community Buzz
After Chanelle’s video gained more views, the song quickly picked up steam through word-of-mouth and community-driven hype. On June 28, FIFTY FIFTY uploaded the full boy group-style choreography video to their official YouTube channel. This move amplified the trend and brought in many new listeners. In a later interview on EBS Radio, Chanelle explained the story behind the performance. She said the idea started as a joke she shared with male idols during the SOS era. When fellow member Yewon suggested doing the same thing with Pookie, Chanelle accepted and felt shocked by the enthusiastic response. A simple behind-the-scenes moment soon turned into the spark for Pookie’s viral success.
Chart Reversal Gave Pookie an Identity Beyond Cupid’s Shadow
The song’s return to the spotlight meant more than just numbers—it gave FIFTY FIFTY a new musical identity. Until recently, the group was often seen as a one-hit wonder, defined by the global success of Cupid. However, fans on DcInside’s gallery praised Pookie for finally breaking that mold, calling it a fresh and worthy addition to the group’s core discography. With this new direction, fans expressed hope that TWENY—their fandom—would grow stronger and larger. A broader fanbase could improve the group’s chances of charting with future releases, providing them the support they need for long-term success.
Show Champion Helped Pookie’s Chart Reversal Take Shape on Stage
A major contributor to the challenge’s growth was Show Champion, which gave Chanelle the space to perform the viral version of Pookie on national television. Fans were thankful that the program recognized the trend early and supported it with airtime, helping the song reach new audiences. In addition to that moment, Show Champion also premiered the track Gravity, showing continued support for the group’s promotional efforts. TWENYs appreciated this connection, saying the program felt aligned with the group’s style and energy. That kind of media backing played a significant role in turning an online trend into a broader wave of success.
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Chanelle is really on another level, LOL. She’s like that cool, tomboyish, good-looking girl from high school who was amazing at soccer.