HYBE and Weverse Magazine recently apologized after an internal report, allegedly monitoring negative opinions and criticizing competitors, sparked backlash. Weverse Magazine stated that a former editor created the report independently, without involving the team.
Tag: internal report
HYBE Faces Backlash Over Alleged Reverse Viral Marketing
HYBE is under fire after an internal report alleging the company’s involvement in reverse viral marketing was leaked online. The report, shared by a user claiming to be a HYBE employee, includes controversial evaluations of artists and industry figures.
The Impact of the HYBE Internal Report on K-pop’s Global Image
The HYBE internal report has sparked widespread outrage with its harsh and occasionally personal critiques. Trust in HYBE and the entire K-pop industry has declined as executives reviewed the report weekly.
Seungkwan Message to HYBE Resonates with Idol Respect
Seungkwan posted a message addressing the recent controversy surrounding HYBE and its internal report on idol groups, expressing his desire to end the cycle of hurt within the industry. He emphasized that idols work with sincerity and passion, not as items for public scrutiny.
HYBE Issues Apology for Offensive Remarks in Internal Report
HYBE issued a formal apology for an internal report containing harsh critiques of K-pop idols, acknowledging the inappropriate language and taking responsibility. HYBE’s CEO expressed regret and pledged to personally apologize to affected artists and agencies.
HYBE Internal Report on LE SSERAFIM Draws Mixed Reactions
HYBE released an internal report that includes positive evaluations of LE SSERAFIM, contrasting with critiques of other prominent idol groups. The report claims LE SSERAFIM is poised to fill a gap in the girl group market, combining strengths seen in BLACKPINK and TWICE.